Business Hype
- Nicole Rector
- Apr 8
- 3 min read
In today's economy, it's best to have several streams of income. I think everyone wants to use a bit of their own creativity to generate a stream of money to support themselves. What I typically see is people seeing so many options for ways to make money that it becomes overwhelming trying to narrow it down. Thus, decision paralysis ensues, and the stream of income does not flow, because the stream of creativity never gets started. In order to decide what business to create, I recommend thinking back to what you were best at during childhood. Mine was/is writing. obviously, but that took a while for me to acknowledge about myself and own it as my way forward. You're going to have to let go of self-doubt and embrace self-acceptance! :)
Once you identify your way forward, there will be more introspection about what do people need, what will people spend money on, what will bring actual value to people's lives? If you bulldoze forward without adding genuine value to your product, you will run yourself out of business. People will try your product and assess its' value and over a few months, or a few years, depending on how good your marketing is, throw it out and never use it, again, leave bad reviews, etc. When it comes from an authentic place, people will see the value over time, and that is what you need. Repeat customers, authenticity, trust, value.
Shift your mindset from "what could I do" to "what will I do, consistently, for the rest of my life". If you're doing something just for the profit, you won't have enough resolve to work when the money isn't coming in. If you're not getting joy and fulfillment from what you do, you won't stick with one business; you'll try different businesses every few months or years. You need something that brings you joy, contentment, fulfillment... you need to inspire yourself! There is something inside each and every person that no one else has to offer. Don't believe me? I don't care. You're just a temporarily sad bean.
Maybe you know how to cook better than everyone, you've been cooking your whole life. Maybe you know how to exercise. Maybe you know how to get through the tough times of life and survive crazy circumstances, and it fulfills you to be able to help other people through their tough times. Maybe you know how to accept people and work with them when most people won't give them a chance. Whatever you know how to do, whatever you enjoy giving to other people for free, trust that you will be able to make money from it from strangers across the world who maybe don't even know that they need you.
And when you're ready to get started, look on YouTube for different business strategies and people who you like. There are so many people to learn from, thankfully. Have hope that you will come across a personality that is similar enough to yours, with methods pragmatic enough for your unique circumstances. You don't need to copy from someone exactly, you can listen to what other people did to get inspiration for how their mindset could work for you. Everyone is creative, everyone has something to give to the world. And now, maybe, you can discover your way forward!
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